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Those advertisements are beyond disturbing. If I were one who shops at Sephora, I would never go again. As horrific this is to see, thank you for sharing as I have never seen these before.
The Sephora videos in their store in Zurich HB were quite lovely yesterday – this is clearly segment marketing. Curious to see if I can find them in Europe. The parent company has a serious social responsibility page – no mention of how much more money they can make if they get young boys wearing lots of make up. My big problem here is I think that entrainment, mind control and other forms of irresponsible propaganda is being use to trick kids into this kind of stuff – all tactics that should be illegal, but clearly fall outside the rubric of “socially responsible” – Of course, Sephora could likely claim it is not them doing the entrainmnet. So are they responsible for a 1-2 punch? I say yes.
Big Kudos to the subscriber who took the time to send this in!