
Bionic Mannequins Spy on Shoppers to Boost Luxury Sales
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Missing Money
Articles and video discussions of the $21 Trillion dollars missing from the U.S. government
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Bionic Mannequins Spy on Shoppers to Boost Luxury Sales
by Andrew Roberts
Store mannequins are meant to catch your eye. Soon you may catch theirs.
Benetton Group SpA is among fashion brands deploying mannequins equipped with technology used to identify criminals at airports to watch over shoppers in their stores.
Retailers are introducing the EyeSee, sold by Italian mannequin maker Almax SpA, to glean data on customers much as online merchants are able to do. The 4,000-euro ($5,072) device has spurred shops to adjust window displays, store layouts and promotions to keep consumers walking in the door and spending.
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