In the Christian tradition, All Hallows’ Eve, or All Saints’ Eve, is observed following the feast of All Hallows’ Day on October 31. It begins the three-day observance of Allhallowtide—the time in the liturgical year dedicated to remembering the dead, including saints (hallows), martyrs, and all the faithful departed. The date held significance for other civilizations and celebrations, too: Celts believed that on the night before the new year, the boundary between the worlds of the living and the dead became blurred. On the night of October 31, they celebrated Samhain, when it was believed that the ghosts of the dead returned to Earth.

For many, Halloween is now synonymous with costume parties, pumpkins, and trick-or-treat. Solari works with these traditions in our own way. On October 31, we encourage you to celebrate a “Cash Is King” Halloween, which you can read all about in our Action of the Week for this week.